Whether you’re gunning for the glamorous purple smoky eye that never goes out of style, or one of this season’s hottest nail and lipstick shades, this royal colour never fails to impress. Tough yet beautiful, the deep, dark purple or plum lip, which stormed the AW 2016 runways, can be worn in any finish. The look can be softened with a go-to velvet complexion, barely-there mascara and brushed-up brows.