1. See.Mas
If you’re looking for cool cuts and quality fabrics, simple yet fashionable statements that stand out from the noise, then SEE.MAS has the perfect collection for you. Created by Saudi Arabian Princess Nouf Bint Bander Al-Saud, this latest collection by SEE.MAS is a capsule of five, beautifully crafted, essential pieces in four classic colors, described on the website as “designed to tie your wardrobe together, seamlessly,” allowing you to mix and match, layer and style as you please.
SEE.MAS, named after Princess Nouf’s twin daughters, came to fruition as a result of thinking of a solution to Arab women not being able to fill their wardrobes with essentials that they could feel comfortable in, as Princess Al-Saud shared herself.