This month, luxury Italian intimates label, La Perla launched “Comfort Zone,” a collection made for everyday luxury, crafted from recycled Lycra and Supreme Green Cotton.
This sporty and youthful offering features essential shapes in a supportive, compact-ribbed finish, fitted with the La Perla logo printed on a no-twist wide band. Not entirely doing away with their most noted “bedroom” lingerie, the label is taking comfort dressing to the next level with this dynamic capsule comprising six beautifully crafted mix and match cult staple styles. From a high-waisted briefs and multi-functional halter neck bralettes to a bodysuit and vest top, the collection is available in three color ways - white, black and light blue.
“Comfort Zone” is designed to fluidly transition throughout the wearer’s wardrobe, with a focus on “in and out” dressing. Designed to be worn indoors as lounge wear paired with La Perla’s classic silk pyjama bottoms to outdoors for daywear, with the La Perla logo front-and-center, layered under a jacket, paired with jeans or with leggings for a yoga session.
“Comfort Zone” is an incredibly considered line, with a focus on long-lasting comfort, support and sustainability both in terms of responsible quality craftsmanship and design aesthetic.
The collection is crafted from environmentally friendly recycled Lycra and Supreme Green cotton stretch blend (90% cotton & 10% elastase) which is cultivated via sustainable practices in European family farms and 100% pure non genetically modified.
Supreme Green cotton is traceable from cotton seed to yarn and transparent through the entire production chain using 40% less water, 3600 tonnes CO2 savings and 2040 MWh energy saving.
La Perla’s “comfort Zone” collection will be available in-store and online globally at www.laperla.com.
