Conceptualized in Kuwait and developed in Silicon Valley, USA, COFE App is an online coffee-centric marketplace and a state-of-the-art application that provides quick access to a wide range of international coffee franchises and artisanal coffee brands through multiple premium services and features on one platform.
Founded by Ali Al-Ebrahim in 2017, COFE App currently operates in Kuwait, KSA, UAE, Egypt and Turkey, with goals to expand internationally. The platform, which placed among the top five start-ups in the tech innovation category at the London Coffee Shop Innovation Expo, has grown from strength to strength since its official launch in November 2018.
Today, the coffee marketplace, COFE App presents a Discovery Points campaign to encourage new and existing users to discover global and artisanal coffee brands.
The innovative, easy-to-use app offers multiple premium services and features on one platform with access to a wide range of international coffee franchises and locally-based artisanal specialist coffee brands. The campaign launched across three key markets in the UAE, KSA and Kuwait and offers AED 300 worth of Discovery Points for coffee purchases from up to 30 different brands on the platform.
Ali Al Ebrahim, Founder and CEO of COFE App stated, “We want to encourage our customers to try new brands, discover their favorite coffee from the different vendors on our platform and simultaneously support cafes and coffee houses get back on their feet. The COVID pandemic took a huge toll on businesses all over the world. Our favorite coffee shops are essential to the vibrancy of a community and city, and the COFE App is solely dedicated to coffee and is committed to supporting local coffee businesses”.
The app currently boasts a network of over 700 coffee brands across over 4000 branches, offering users access to international brands like Costa Coffee, Caribou, Dunkin’, Gloria Jeans, and a host of artisanal coffee shops and roasters including Emirati Coffee, Surge and CAF.
The app provides multiple ordering solutions to coffee lovers with options including pick-up, delivery, delivery to the car and express delivery option. The campaign has already resulted in 1M app downloads and caused the app to rank No. 1 on the App Store in the UAE, KSA and Kuwait.
