Luxury Ayurveda skincare and wellness brand, Forest Essentials, is making its debut in the GCC region this April with the opening of its first regional flagship store at the Dubai Hills Mall. Founded on the ancient science of Ayurveda, the brand is dedicated to educating its customers about the benefits of traditional Indian skincare and wellness practices. The new store will offer up Forest Essentials’ complete range of premium skincare, haircare, and body care products, along with an exquisite range of gift boxes, offering a unique and luxurious shopping experience to customers.
The Ayurveda beauty and wellness brand’s philosophy is centered on the idea that a holistic approach is necessary for beauty and wellness. This includes balancing physical, mental, and emotional well-being, along with using pure and natural treatments for skin and hair to achieve absolute beauty, inside and out. The brand fuses ancient recipes with modern technology to create a luxurious and elegant interpretation of the traditional science of Ayurveda, with ingredients sourced primarily from plants, trees, and herbs naturally grown in the Himalayan forests.
The brand offers a one-of-a-kind customer journey, with one-on-one consultations with certified Ayurveda doctors available for a deeper understanding of the origin, ingredients, and Ayurvedic lifestyle. This approach has made Forest Essentials a pioneer in the Luxury Ayurveda space over the last 20 years, combining ancient beauty rituals with a simplistic and contemporary aesthetic. Today, it has become the quintessential Indian beauty brand that brings together the secrets of flawless skin and ageless beauty, with modern research to reveal a myriad of handmade products that adhere to the highest standards of purity, authenticity, and quality.
Forest Essentials’ expansion strategy includes the reveal of a series of physical stores within the market this year, paired with e-commerce partners, promising accessible and luxurious Ayurveda to all. The brand is celebrated by celebrities ranging from global film stars to politicians and is the largest player in the luxury hotel and spa business catering to over 540 hotels and resorts, including the prestigious Taj, Oberoi, Four Seasons, and Ritz-Carlton hotel groups, providing bespoke in-room amenities and treatments.
With a focus on sustainability, the brand believes in applying practices that respect both the environment and community in every sense. The arrival of Forest Essentials in the GCC region will be a game-changer in the luxury skincare and wellness industry, offering customers the opportunity to experience the benefits of ancient Ayurvedic science through modern and luxurious products. The brand’s dedication to sustainability and authenticity, along with its expansion strategy, promises accessible and premium Ayurveda for all.
