Saudi beauty guru Waad Alturki and Sephora Collection have joined forces for a limited-edition range. The exciting union makes the make-up maven, who has a whopping 2.9 million followers on Instagram, the first-ever artist from the GCC to partner with Sephora Collection, Sephora’s in-house brand.
Inspired by the dreamy world of the Riyadh-based make-up artist and influencer, the signature collection features three must-have products that easily create mesmerising everyday beauty looks. Channeling her passion for beauty and make-up, which started as a hobby, the much-loved skilled make-up pro with signatures including healthy skin, a tad of highlight in the inner corner of the eye, thick lashes and glossy lips, carefully curated universal shades that suit all skin tones and undertones and cater to her diverse following.
“This collaboration is the dream of every make-up artist,” Alturki said in a statement. “I was given the freedom to curate my own collection from A to Z. I picked universal colours that would complement your make-up everyday or on special occasions. I dedicate this collection to my lovely followers, who have always been my number one support!”
The make-up artist, who has worked with A-listers like Simi and Haze Khadra and Fouz Alfahad, also took to Instagram to share her excitement about the collection. In one of her posts, she shared that having a Sephora collection was a big dream of hers and she is excited for fans to get creative with it.
Here’s a look at the thrilling new drops:
Eyes & Face Palette
Perfect for the girl on-the-go, the all-in-one Eyes & Face Palette offers 10 nude eye shadows and two shades of blush. Additionally, there’s one bronzer and one highlighter to correct, highlight, contour and bronze, flawlessly and effortlessly!
The Lip Set
The Lip Set comes in three universally flattering colours. While “Wildflower” creates that signature vintage pink look, “Heartbeat” is all about an iconic peachy orange “sunny” look. The last set is “Daydreamer,” created with those that want a deep cherry sophisticated look in mind. Each set includes one Lip Stain Liner, a Cream Lip Stain with its signature long lasting formula, and one Glossed shade (Waad’s absolute favourite glossy formula to complete every look!). What’s more, the sets are multi-use, perfect for consumers looking for short cuts. You can have fun with the sets and experiment by applying the gloss as an eyeshadow or the Lip Stain as blush.
Umber Drips Brow Set
Let your eyes do the talking with the Umber Drips Brow Set. You can define your eyebrows with the Brow Pencil, before setting them with the Clear Brow Gel. The bestselling gel has a glossy, easy-gliding formula that leaves eyebrows fuller and smoother.
Sephora Collection X Waad Alturki has pre-launched exclusively online on Sephora.ae, Sephora.sa, Sephora.com.kw, Sephora.qa, and Sephora.om. The collection with be available exclusively in Sephora stores across the Middle East as of October 20.